Wednesday, February 29, 2012

Video: Panasonic Hollywood Labs

Panasonic Hollywood Labs - Brand Video by Macoto Murayama, 2011

Macoto Murayama is a japanese architect-turned-artist who has turned to digitally dissecting and reconstructing flowers to help Panasonic Hollywood Labs promote their technology. With a spatial awareness and attention to detail that comes from years of working as an architect, Murayama is able to reveal the the hidden elements of the inner flower.  Murayama studies each part of the plant separately in order to recreate the individual components as a precisely as possible.

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